WARNER BROS: GAMPAICK
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pmo THE LONE STAR STATE INTO A STA
THESE TALL TERRIHC TEXAS SWEETHEARTS,
& é Crgeanganientons Munvennennnnn
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‘Songs | "WARNER
UL NEW! ALL HITS! "6
EVERYDAY 1 LOVE You A LITTLE BIT MORE'
ANER 7 , MUSICAL | DONT CARE aE A Laan : : SM ASH
_ ‘| WANT TO BE A CowBOY = IN THE MOVIES’
‘MUSIC IN THE LAND’ ¢
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and Louis Pelletier +» Orchestral Arrangements by Ray Heindorf Directed by carro
DAVID BUTLER & CB, eet Sinn!
Mat 401 — 4 columns x 10% inches — 580 lines
So mewrreiss
A Wide-Open Campaign for Warner Bros’ Wide-Open Entertainmen
ADVERTISING
: Wive-OPEN Y ENTERTAINMENT! FULL OF Sone, SPECTACLE
/AND TERRIFIC TEXAS OWEETHEARTS!
J nicht ; Suggested by a Play by Robert Sloane and Louis Pelletier
Rain ALL TEXAN Orchestral Arrangements by Ray Heindorf at \F Ny ER et A weor ; Directed by 1 9ONT Coe + Y NENT 70 BE Age MOS DAVID BUTLER ER + WAN \n
Mat 302 — 3 cols. x 8% inches (369 lines )
IMPORTANT NOTE?
As we go to press, practically every one of the song numbers listed in these ads is getting big attention from the top bands and dise jockeys. They’re all hot and on the way up to the top—
but it’s too early to tell which should be given
major display. Watch this important feature of your ads and set it up to take full advantage of the music at the time of your engagement.
Country of origin U.S.A. Copyright 1948 Warner Bros. Pictures Distributing Corporation. All rights reserved. Copyright is waived to magazines and newspapers.
MORE LAUGHS, MORE GIRLS MORE MUSIC THAN TEXAS HAS TEXANS! #4
Screen Play by I. A. L. Diomond and Allen Boretz WP
Suggested by a Play by Robert Sloane ond Lovis Pelletier “rchestrol Arrangements by Roy Heindorf
Mat 103 1 col. x 8¥2 inches (119 lines )
WARNER BROS. WIDE-OPEN ENTERTAINMENT WONDER! =: bea MORE LAUGHS, MORE GIRLS
ORE SONGS THAN THERE mos ass i) ARE SQUARE MILES 1N TEX //
7. NEW ‘EVERY DAY | LOVE YOU A LITTLE BIT MORE’
Hit TUNES | ‘HANKERIN’s MUSIC IN THE LAND’ si ies « 1 DONT CARE IF IT RAINS ALL NIGHT” : ‘AT THE RODEO’+'| NEVER MET A TEXAN yg
‘t WANT TO BE A COWBOY IN THE MOVIES‘
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PENNY EDWARD
And look who else is uF in it! That rootin’, tootin’ Xf carrot chewin‘’ BUGS BUNNY!
and
DOROTHY MALONE
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pieced by DAVID BUTLER Mat 208 — 2 cols. x 11% inches (312 lines )
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Screen Play by !. A. t. Diamond and Allen Boretz + Suggested by a Play by Robert Sloane and louis Pelletier » Orchestral Arrangements by Ray Heindorf Directed by DAVID BUTLER
Mat 207 — 2 cols. x 8% inches (250 lines )
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Mat 206 — 2 cols. x 42 inches (126 lines )
- SWEETHEARTS,
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A LITTLE BIT MORE'
"HANKERIN’ oe ; ei
‘| DONT CARE IF IT RAINS ALL_NIGHT'
1 WANT TO TO BE A COWBOY IN THE MOVIES'
‘MUSIC IN THE LAND’
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DAVI D BUTLER va westerners,
S. “gucs BUNNY!
Mat 301 — 3 cols. x 7% inches (321 lines )
This ad also available in four-column size. See front cover.
SMALL SPACE ADS
“a DOROTHY MALONE
oe woz’ Sigg
Mat 202 — 2 cols. x 2% inches (60 lines )
BOTH ADS ON ONE MAT
ORDER MAT 101
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= WARNERBROS® MUSIC SMASH! z LOO et Aa tha “aaah “
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* “TWO GUYS FROM TEXAS’
. WARNER BROS: MUSICAL SMASH! fl dll l/l eee ee ol -''
Borotny MALONE Akopals D sclckac ta DAVID ‘BUTLER ore! Suggeste by
Play ain Hak a) pe re alle gece cra Rircngeciens by Ray Heindort
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Mat 102 1 col. x 4% inches (65 lines )
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Seen eae ond Suggested by a Play by R d Loui 1 Arr s by Rav Heindorf
Mat 201 — 2 cols. x 1% inches (44 lines)
Official Billing
WARNER BROS. 50%
Pictures Presents 5%
DENNIS MORGAN-JACK CARSON "TWO GUYS FROM TEXAS” ~.
Color by 15%
TECHNICOLOR 30%
Trailer Copy
OUT OF THE GOLDEN WEST OF
BUFFALO BILL... KIT CARSON ... WILD BILL HICKOK .
STEP TWO CAVALIERS WHOSE IMPERISHABLE DEEDS ARE FOREVER
INSCRIBED IN THE GLORIOUS ANNALS OF TEXAS!
IT’S THOSE TWO GUYS
and
WHO MADE LAUGHTER
DOROTHY MALONE — PENNY EDWARDS 30% A NATIONAL HABIT!
Directed by David Butler
% * %
“Dead Eye” DENNIS MORGAN and “Cactus” JACK CARSON...
Scréen Play by I. A. L. Diamond and Allen Boretz
TURNING THE LONE-STAR STATE
INTO AN ALL-STAR SMASHEROO!
* * *
Suggested by a Play by Robert Sloane and Louis Pelletier
of % *
“TWO GUYS FROM TEXAS”
Orchestral Arrangements by Ray Heindorf
. IT’S A RIOTOUS ROUND-UP
Music by Jule Styne
Lyrics by Sammy Cahn
OF RHYTHM and ROMANCE
Musical Numbers Created and Directed by LeRoy Prinz THAT’LL HAVE YOU ROPED ... TIED AND BRANDED 2K * o
FOR LAUGHTER!
A Warner Bros.- First National Picture
Book These Latest Warner Bros. Short Subjects
“GREETINGS BAIT”. . . The unique “JOE REICHMAN AND HIS ORCHES-
Jerry Colonna Worm mixes it up with TRA”. . . Joe Reichman, master of the
some poor fish in a hilarious plot styled keyboard, and his orchestra execute de-
for real belly-laughs. lightful renditions of such songs as “Night
4311 ... Blue Ribbon Technicolor Car- and Day” and “Moonlight Sonata” in this
tobacitokelaised) 2-7 mike tuneful one-reeler, which was directed by Jean Negulesco.
4608 . . . Melody Masters Band (Re-re- leased) —10 min.
Vitaphone One-Sheet
es
“SO YOU WANT TO BE A DETEC. TIVE”. . . McDoakes is a private eye in this sure-fire laugh-getter. Written and di- rected by Richard Bare and featuring George O’Hanlon, the film is the “real lowdown” on the exciting operations of a master private detective.
4406 ... Joe McDoakes Comedy—10 min.
“THE MAN FROM NEW ORLEANS”... William Spratling, the man from New Or- leans, sees his dream come true in this Technicolor two-reeler, which depicts the growth of Taxco, Mexico from a quaint and ancient village to a national shrine and silver jewelry center.
4007 ... Technicolor Special—20 min. “LIVING WITH LIONS”... Cleland Scott plays host to ferocious lions and leopards
at the open grounds of his African home “PLAYTIME IN RIO”. . . Romantic Rio
in this amazing short subject. The kings of the wilderness kingdom provide plenty of thrills as they romp and play with Scott.
4806 ... Technicolor Adventure Special— 10 min.
de Janeiro, playtime city of the Latin Americas, is the setting for many exciting sports in this Technicolor short.
4511 ... Technicolor Sports Parade—10
min.
Here They Are! The 7 Song Smashes!!
TIE THEM IN IMPORTANTLY! SEE YOUR DISC JOCKEY! SEE YOUR DEALER!
Now! Now!!
EVERY DAY | LOVE YOU JUST A LITTLE BIT MORE HANKERIN' e | DON'T CARE IF IT RAINS ALL NIGHT THERE'S MUSIC IN THE LAND e | NEVER MET A TEXAN AT THE RODEO e | WANNA BE A COWBOY IN THE MOVIES
GORDON MACRAE GUY LOMBARDO JOHNNIE JOHNSTON TEX BENEKE
ART MOONEY BEATRICE KAY MINDY CARSON HAL McINTYRE
DICK HAYMES
JO STAFFORD HARRY JAMES BLUE BARRON KORN KOBBLERS ART KASSEL JOHNNY MERCER VAUGHN MONROE
Records By All These
Top Names
They’ re i S 2 Leading Every Song Parade!!
Capitol — Columbia — Decca — Mercury — Musicraft — MGM — Victor
ONSTAGE—Here's switch on the "Stop the Music" idea: Disc jockey brings his show to your house one week before opening. Five patrons every evening (chosen by ticket number) are called onstage to par- ticipate in a "Name the Song” stunt. Orchestra or phonograph plays popular tunes with mystery gong sounding as cue for music to stop. Then patron iden- tifies song just played. Songs from film are plugged throughout the show — one is held out to be used as ihe "mystery" song.
LOBBY NOTES—Large cut-outs in shape of musical notes (prepared by staff artist) make great back- ground for lobby displays of scenes, star photos and copy. See also retouched Ad Art, page 14.
SIDEWALK SERENADE—Hook up phonograph to P.A. system; loudspeaker plays tunes out front.
MERCHANDISING—Merchant Tie-ins suggested by
individual song titles:
“1 DON’T CARE IF IT RAINS ALL NIGHT” With My New Rainy Weather Outfit from Tir-
man's Dept. Store
“EVERY DAY I LOVE YOU Just A Little Bit More''—theme for jewelry (wedding, engage- ment rings) display! “HANKERIN’ ” With my new ranch togs from For a New Frigidaire? Karsch's “I WANNA BE A Come to Garfield's COWBOY In The Movies"
ILL
im
HOW TO MOUNT. Hold onto pommel and leap before you look. Next, open your eyes. If you’re sitting astride his back, you’ve mounted,
8
“HOW TO RIDE A BRONC!
By Jack Carson
HOW TO START With broncs this is often un- necessary, sometimes even not advisable. Try speaking to him gently, like another horse.
It’s a Plant! It’s a Lobby Blowup!
HORSE. HOW TO STAY ON. This com- mands all one’s resources. “Grab leather” with both hands firmly. For extra measure of safety, take lead line in teeth,
“Bronco-bustin’? Heck, taint nothin’ but horseplay, pardner, says “Callous(ed)” Jack Carson whose own skill in the saddle came to light during filming of “Two Guys From Texas”, Warner Bros. forthcoming Technicolor production.
ORDER MAT No. 679-501 X
V4
”?
BUT WAIT, WHAT’S THIS? Could it be that our
bronco-bustin’ Jack Carson has been kidding us all along? Why, the tenderfoot! Masquerading as the Peerless Pride of the Prairies, is he? Hmmph! That brone’s as stuffed as a Christmas goose! ©
Junior Chamber of Commerce Helps
You Find Your Own ‘Two Guys’!
TIE IN LOCAL PROMOTION-MINDED CIVIC GROUP IN BIG-TIME STUNT!
TAKE A TIP FROM THE BIG TEXAS OPENINGS!
Here’s How To Do It:
1) Town’s Jaycees, together with cooperating news- 5) On opening day, the “Two Guys” are feted; paper and theatre, act as sponsors of the stunt. a) Junior Chamber of Commerce lunch, which is aired over radio, photographed for newspaper, hailed by mayor in 2) Consider tying-in with similar situation in nearby eave b) Parade, in promoted cars and trucks, heads for theatre.
town playing picture day-and-date with you. c) Band meets parade in front of theatre.
3) Every organization, factory, club, department store Cee een enna
~~
e) “Two Guys” tour downtown stores, making appearances
and civic group puts up one candidate. Photos run daily for photos. in papers and public votes for favorites. f) Senior Chamber of Commerce dinner in evening, possibly tied in with local charity drive. 4.) Two winners, yours and one from nearby city be- g) Evening ceremonies at theatre at which each “Guy” is made 66 ‘ : sik ' honorary citizen of the other town, or inducted into local come the ““Two Guys From (city or county)’. civic society.
Use real rope!
engl
Suey fl cise
LOBBY or MARQUEE! pr eeenns FREE RADIO CAMPAIGN!
1) 1l-minute spot announcements and 15-second
7,
station breaks.
Ae yy
2) 5-minute interview with Dennis Morgan.
3) 5-minute interview with Jack Carson.
On three separate discs! (With time allowance for live an- nouncements.) Order from Warner Bros. Campaign Plan Editor, 321 W. 44th St., New York 18.
LOBBY CONTEST ee eens 3-COL. COLOR-IN Order Mat. No. 679-301-X
(Shown in reduced size )
Blow up still 679-Pub. A64 and Heap Big Message Here For All!
use with ballot box. (Answer: “Two Guys From Texas”) See display copy at right.
Translate It And Win Free Seats To Big Pow-Wow AT THIS THEATRE SOON!
EXPLOITATION
Window Stills
Available as set of five.
Nattonal Tie-Ups
MENGEL FURNITURE
Mengel’s national campaign in-
Order “Window Stills No. 679”.
cludes magazine advertising and 2 coast-to-coast distribution of full- PIPES color promotion kit with ad mats, star photos, standees, other aids.
HABERDASHERY LUGGAGE
Full-page ad—in full color—appears in The DM-245 T-794
American Home and Better Homes & Gar- dens (Sept. issues).
Standee Cutout—24" high—in full color. For window and counter.
&
PROMOTION AIDS AV AILABLE. FOR COMPLETE DETAILS, WRITE TO:
Advertising Manager, The Mengel Com- pany, Furniture Division, Louisville 1,
RESORT WEAR De LONG PINS
Malone—319 T-705 (Edwards) ceaeepabira Fashion Mat Order Mat No. 679-101-X. RESISTOL HATS Dealer Giveaway — 6 National campaign starts with 2-col., 2-color ad in Life pg. booklet — in full Western Style (Sept. 27th issue). color.
sin i He
Window Poster—20" x 26"—in full color. -@@j
WINDOW POSTER AND BOOKLET ARE AV AILABLE ON REQUEST. WRITE TO: Mr. Irving Pierce, Advertising : Manager, Byer-Rolnick Co., | Garland, Texas.
OS! much longer than your cigarette!
EVERSHARP
Pale green shirt teamed with sleek-fitting gold gabardine PEN riding pants, worn by Dorothy Malone in “Two Guys From Full-page ad—in full color—appears in Texas”, current Warner Bros. two issues of Life (August I8th and again Technicolor production. A October). a
NOTE: All exploitation mats and stills are available at National Screen
Service Exchanges!
10
(Advance )
‘TWO GUYS’ TAKE OVER TEXAS IN NEW FILMUSICAL
Warner Bros.’ handsome new Technicolor musical round-up, “Two Guys From Texas’, co- starring Dennis Morgan and Jack Carson in a hilarious ro- deo of rhythm and laughs, will be the next attraction at the Strand Theatre starting Friday.
Songs, howls (also the ‘wolf’ variety) and 50 gorgeous girls on horseback, presented against a lavishly tinted background of dude ranches, moonlight prairies and desert gardens, embellish this new musical entertainment.
Dorothy Malone and Penny Edwards share feminine honors opposite the two leading fun- sters. Morgan, equally at home in musical comedy or drama, plays a happy-go-lucky one- night-stand artist in this film. This is his first musical since “My Wild Irish Rose”.
Carson is teamed as his part- ner, who is also stranded in the Lone Star state, and is willing to sing for his supper at an ex- clusive dude ranch. One of their outstanding duets which is heard is “I Want To Be A Cowboy In The Movies’.
The rodeo sequence, created and directed by LeRoy Prinz, features 50 beauties on horse- back, who disport in a spectacu- lar routine. The Jule Styne-Sam- my Cahn score is rich and memorable throughout the pic- ture. “At The Rodeo” is the musical theme for this particu- lar number.
The girls appear in natty wild west garb, topped by In- dian head-dresses and _ other trick effects which lifts the ro- deo out of the usual class. Leah Rhodes and Travilla are respon- sible for the smart western cre- ations which Miss Malone and Penny wear, also the outfits adorning the equestrienne-cho- rines. David Butler directed.
Bugs Bunny In Feature
A special Bugs Bunny cartoon sequence is an added feature of Warner Bros.’ rollicking Techni- color musical, “Two Guys From Texas”, Dennis Morgan-Jack Carson starrer, due next week at the Strand Theatre.
AT STRAND
DOROTHY MALONE
Still 679-537 Mat 679-1C
TWO GUYS FROM TEXAS
DENNIS MORGAN AND JACK CARSON in their latest laughfest, Warner Bros.’ Technicolor musical, "Two Guys From Texas", brimful of girls, songs and fun. Coming next Friday to the Strand Theatre.
Still 679-65 Mat 679-2E The CAST MSO Garo) ee oe ae ee DENNIS MORGAN PGRN: FOGG bic. ie tgs eckoed meth eink getnis: JACK CARSON POE Wr teste ki. 8 Ee ioe DOROTHY MALONE WEE Bt MEO. ics behiay sabi gh ae oes PENNY EDWARDS oe se Re thon ne me eae ee ae Bee oko. FORREST TUCKER | ape aie g On nese AUR Gait Raila eis aneeh eee MD dak FRED CLARK BREN ROMER 8 crass!) ably ta) Praeger ashes ase kee tee GERALD MOHR Pi POOR 68,55. 9082.50 ee os i BR JOHN ALVIN PLE MRIS Cn AURIS Se nc eu tse lec Seis nid wi ANDREW TOMBES Peta 2k Reig kOe acd eee MONTE BLUE DS DOCUML rece cao. hic, Sa ee Eee ce PHILHARMONICA TRIO
PRODUCTION
Produced by Alex Gottlieb. Directed by David Butler. Screenplay by I. A. L. Diamond and Allen Boretz; suggested by a Play by Robert Sloane and Louis Pelletier. Directors of Photography, Arthur Edeson, A.S.C., William V. Skall, A.S.C. Art Director, Edward Car- rere, Film Editor, Irene Morra. Sound by C. A. Riggs and David Forrest. Dialogue Director, Herschel Daugherty. Set Decorations by Lyle B. Reifsnider. Special Effects by William McGann, Director; Wesley Anderson, A.S.C. Makeup Artist, Pere Westmore, Wardrobe by Leah Rhodes. Chorus Costumes by Travilla. Technicolor Color Director, Natalie Kalmus; Associate, Mitchell Kovaleski. Cartoon Sequence Directed by I. Freleng. Musical Numbers Created and Directed by LeRoy Prinz. Orchestral Arrangements by Ray Hein-
dorf. Music by Jule Styne. Lyrics by Sammy Cahn, Musical Director,
Leo F. Forbstein. Assistant Director, Phil Quinn. Unit Manager, Frank Mattison.
The STORY
It’s all about the hilarious anties of a couple of dudes on a Texas ranch, Dennis Morgan and Jack Carson, a nightclub team stranded in the Lone Star state, wander into a swank dude ranch. They meet the manager, Dorothy Malone, and a beautiful guest, Penny Ed- wards, and permitted to remain, they have to sing for their supper. Complications arise in the midst of the tomfoolery and moonlight as the two entertainers vie for favors of the two luscious beauties. As the rodeo nears, a pair of thieves move in and raid the box- office. Suspicion is planted on Morgan and Carson, and Sheriff Forrest Tucker tosses them in jail. They manage to escape just in time for Carson to enter the rodeo (accidentally) and win prize money. The thieves are still operating, but are caught this time with the aid of heroes Carson and Morgan who are promptly cleared of any wrongdoing. Morgan now wins Miss Malone, Penny announces her engagement to the sheriff, Carson meets a lovely Indian girl.
(Running time: 86 minutes )
PUBLICITY
(Review )
MORGAN-CARSON TEAM APPEAR IN
TECHNIGOLOR FILM
Warner Bros.’ celebrated ‘two guys’, Dennis Morgan and Jack Carson, disport down in the Lone Star state in a festive Technicolor musical round-up, “Two Guys From Texas”, Strand Theatre patrons who viewed this laugh-provoking farce yesterday, rocked with laughter at the tomfoolery.
The fun is presented against a lavish dude-ranch setting, re- plete with beautiful girls, swim- ming pools, bridle paths, heav- enly vistas and yippee cow- hands.
Two lovelies, Dorothy Ma- lone and Penny. Edwards fill the feminine roles, with the lat- ter presenting some nifty foot- work while Morgan sings, “I Don’t Care If It Rains All Night”. The Technicolor tints are easy on the eye, with the vivid outdoor colorings of the southwest captured to striking effect.
Particularly arresting is the rodeo which LeRoy Prinz~has staged spectacularly. Fifty girls astride horses parade in trick formations, attired in snappy western garb and carrying fly- ing banners.
David Butler is responsible for this latest saga of the ‘two guys’, and he delivers’ the comedy with a deft hand. Car- son’s top moments are when he displays a marked fear of ani- mals, which ushers in_ the laughs. Morgan sings most of the songs, and mostly to the luscious Miss Malone.
The Jule Styne-Sammy Cahn score ripples with hits, includ- ing ‘Every Day I Love You” and “I Never Met A Texan” registering strongest. For rip- snortin’ farce, accented with girls and tunes, this sparkling Technicolor round-up wins the prize. The ‘two guys’ are again champs when it comes to laughs.
Dennis Morgan Sings
Dennis Morgan hops from straight dramatic fare to musi- cal comedy with the greatest of ease. From “To The Victor”, this popular Warner Bros.’ star is now co-starred with Jack Carson in “Two Guys From Texas”, a rip-snortin’ Techni- color musical. He sings several songs in this lively rodeo film.
STARLET
PENNY EDWARDS
Still PE-T 608 Mat 679-1D
ni
PUBLICITY
12
(Advance )
MORGAN, GARSON NOW HIT TEXAS IN WARNER FILM
Hold ’er boys . . . here comes Warner Bros.’ sparkling new Technicolor musical, “Two Guys From Texas”, starring Dennis Morgan and Jack Carson!
They’re headed straight for the Strand Theatre, opening next Friday.
Dorothy Malone and Penny Edwards fill the feminine leads opposite the two comics. In ad- dition to the zany antics of the starring duo, there is plenty of musical stanzas, which features a foot-tapping Jule Styne- Sam- my Cahn score. The film winds up with a brilliant musical ro- deo which LeRoy Prinz has cre- ated and directed with skill. David Butler handled the over- all direction.
Following their initial ex- ploits in “Two Guys From Mil- waukee”, Morgan and Carson are now planted right in the middle of a swank dude-ranch in the Lone Star state. All of the dash and color of this sector is drafted into the swiftly-paced plot, with lavish musical touches inserted for that extra fillip.
One unique sequence is an all- girl rodeo with 50 lovelies in the saddle, and put through their formations by Prinz. Technicolor magic lifts this se- quence up to a new high for a lovely, spirited production num- ber. Four girl riders are full- blooded Indians including: Dor- othy Sky Eagle, Wilma Stan- dard, Ron Mere Darling and Dixie Carson.
Alex Gottlieb, producer of “Two Guys From Milwaukee” and “The Time, The Place and The Girl”, produced this new Warner Bros.’ picture.
Jule Styne, Sammy Cahn Compose Seven Song Hits
New Jule Styne-Sammy Cahn songs heard in Warner Bros.’ musical laugh-fest, “Two Guys From Texas”, starring Dennis Morgan and Jack Carson, which opens Friday at the Strand Theatre, includes ‘‘Music In The Land”, “I Don’t Care If It Rains All Night”, “I Never Met A Texan”, “Every Day I Love You”, “I Want To Be A Cowboy In The Movies”, “Hankerin’” and “At The Rodeo”.
WARNER STAR
DENNIS MORGAN, popular War- ner Bros, star, who appears with Jack Carson in the lively Technicolor musi- cal comedy, “Two Guys From Texas”, due next Friday at the Strand.
Still DM-255 Mat 679-1A
“TWO GUYS FROM TEXAS”
LONE STAR LOVELIES
ee
ce oi sates
DOROTHY MALONE AND PENNY EDWARDS, two lovely Lone Star beauties in Warner Bros.’ Technicolor musical comedy, "Two Guys From Texas", Dennis Morgan-Jack Carson starrer, opening next Friday at the Strand Theatre.
Sill 679-529
Mat 679-2D
Dennis Morgan, Jack Carson
Due In ‘Two Guys From Texas’
Those famous ‘two guys’, Dennis Morgan and Jack Carson are at it again! This time. down in the Lone Star state in Warner Bros.’ hilarious, musical funfest, “Two Guys From Texas”, with color by Technicolor, which opens next Friday
at the Strand Theatre.
The comedy duo, now matching funsters Hope-Crosby and Abbott & Costello in rib-tickling films, were together in “Thank Your Lucky Stars”, “Shine On Harvest Moon’’, “The Time, The Place and The Girl” and “Two Guys From Mil-
waukee”’.
The ‘two guys’ team garnered millions of new fans, with the result that Warner Bros. decided to continue their laugh adventures in this newest comedy. “Two Guys From Texas”’ is a rip-snortin’ rodeo of laughs, girls and songs, with David Butler, ace comedy director, at the helm here.
“J Want To Be A Cowboy In The Movies” heads the lively music score by Jule Styne and Sammy Cahn, with LeRoy Prinz responsible for the creation and direction of the accom- panying dance numbers. The Technicolor of ““Two Guys From Texas” is rich with the brilliant tints of the southwest and desert locale, For laughs, the Morgan-Carson duo is said to chalk up another high mark in their array of comedies.
Jack Carson Rose To Top Through Vaudeville Stint
Jack Carson now co-starring with Dennis Morgan in Warner Bros.’ mirthful rodeo musical, “Two Guys From Texas”, due Friday at the Strand Theatre, was seen for the first time on any stage in Hammond, Indi- ana.
His partner in that act, Dave Willock, now is playing Jack’s nephew on the star’s radio show. That’s the kind of guy Jack is. The act may have broken up, but never Jack and Dave.
Jack did not forget that the original name of the act was Willock and Carson, with Dave “beating his brains out to keep us going,” as Jack says.
Goes Texan
Jack Carson, fresh from his nautical triumphs in “Romance On The High Seas’, goes Texan in Warner Bros.’ newest Techni- color musical round-up, “Two Guys From Texas’, in which he co-stars with Dennis Morgan. One of his outstanding numbers is “I Never Met A Texan” by
Dave came to Jack originally when Carson was selling insur- ance for his father’s company. Willock’s idea was to go into vaudeville, and it sounded good to Jack. A booking agent took a chance, put them in a Ham- mond tryout house and, with a 12-minute limit, they wowed ’em.
“No jokes,” says Jack, “all travesties. We didn’t know any jokes.”
They played Junior Orpheum time for years. As long as Car- son has a show there will be a spot for Dave Willock, And it will probably always be with Dave as Jack’s nephew, even though Willock is two years older than Carson.
In Musical
Jule Styne and Sammy Cahn, in- cluding a specialty interlude by violin-guitarist, Joe Venuti and Tony Romano, “Two Guys From Texas” opens Friday at the Strand Theatre. Dorothy Malone and Penny Edwards are also present. LeRoy Prinz staged a brilliant rodeo for the film.
(Column Plant)
RODEO SPECTACLE OF GIRLS STAGED BY LEROY PRINZ
Cheesecake on horseback is the way Warner Bros.’ dance director, LeRoy Prinz, describes the novel twist of an all-girl rodeo number in the Dennis Morgan-Jack Carson co-starrer. “Two Guys From Texas’, open- ing next week at the Strand Theatre.
“We interviewed 200 of Hol- lywood’s most beautiful riders,” said Roy, “and ended up with the choice 50.”
In addition to interviewing girls, Prinz and his crew inter- viewed horses, hundreds of them, finally settling on $200,- 000 worth of choice horses.
“They had to be beautiful to match their riders,” he said. “Pintos, painters and palominos for which any horse trader would give his right arm for a stable full.”
To add the proper color that an all-girl Texas rodeo needs, Prinz signed Dorothy Sky Eagle, Wilma Standard, Ron Mere Darling and Dixie Car- son, four full blooded Indian cuties who are the finest stunt riders in the business.
RUBBER ICE CREAM SERVED TO EXTRAS
Rubber ice cream was served on the “Two Guys From Texas” set at Warner Bros.
Seventy-five of the 300 extras were assigned to buy ice cream cones from a vendor while they watched Dennis Morgan and Jack Carson on a couple of bucking broncos.
The scene took three days to shoot and the sun was blazing at 103 degrees. And it was not logical to ask the actors to drown themselves in ice cream.
Besides, ice cream does not look like that to a Technicolor camera. But rubber ice cream cones can be not only dyed to the required shade, but shaped as double deckers or partially eaten single deckers.
Thus 75 people nibbled away at one ice cream cone for two days under the hot sun and it never melted.
AT STRAND
JACK CARSON teams with Dennis Morgan in the latest ‘two guys’ saga in Warner Bros.’ rollicking Technicolor
musical, "Two Guys From Texas", which opens next Friday at the Strand Theatre.
Still JC-187 Mat 679-1B
PUBLICITY
JACK CARSON WITH PERT PENNY EDWARDS, Warner Bros.’ new come-
dienne, who appear together in the laugh-a-minute musical, "Two Guys From
Texas", coming soon to the Strand Theatre. Dennis Morgan shares stellar honors in this new Technicolor film.
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Mat 679-2B
Dorothy Malone Discusses Her Long Trek to Stardom
Overnight can be a long, long time, thinks Dorothy Malone.
The Irish beauty from Dallas, Texas, will find her name right under Dennis Morgan’s on the billboards that advertise War- ner Bros.’ handsome new Tech- nicolor musical, “Two Guys From Texas”. But while work- ing on that picture she talked with a combination of wariness and amusement of her so-called “discovery.”
She said, “I guess most peo- ple around the country think that the routine goes like this: You sit at the soda fountain, some nattily-dressed agent comes along and says ‘Kid, you’re it,’ rushes you to a producer’s office, convinces him you’re Joan Craw- ford and Lauren Bacall all in one, and, proff, you find your- self co-starred with Errol Flynn
and Humphrey Bogart.
“Not on your life!”
“So, as far as I’m concerned,” Dorothy says, “overnight in show business is more than a sleeper jump from MHockaday School for Girls in Dallas to Dennis Morgan and Jack Car- son. Overnight in three long years of work and study.”
Dorothy’s three years under contract to Warner’s began af- ter another studio dropped her from a list of players who have since become stars, which is ex- actly what happened to Ann Sheridan. Her apprenticeship included many long months of diction, dancing, one-act plays, tests with other players and the whole rigorous routine to which young featured players are sub- jected. Overnight, she thinks, can be a long, long time.
DENNIS MORGAN AND PENNY EDWARDS in a romantic moment from Warner Bros.’ lively Technicolor musical round-up, "Two Guys From Texas'' due Friday at the Strand,
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Dennis Morgan Likes To Sing All The Time
Dennis Morgan starring with Jack Carson in Warner Bros.’ handsome new Technicolor musi- cal round-up, “Two Guys From Texas’, coming soon to the Strand Theatre, likes to sing any time of the day. And he believes that he sings his best before a few friends around his own home piano, in his own tiled bathroom and in church. He has several recordings of his own which he likes to have played for his good friends. They are recorded hymns.
CLEATUS CALDWELL PLAYS INDIAN PART
After testing 25 actresses to play the role of the Indian maid who makes eyes at Jack Carson in “Two Guys From Texas”, Warner Bros. took a quick look in their own back yard and found just the ticket.
Cleatus Caldwell, wife of Warner star, Bob Hutton, and Miss America of 1940, was signed for the role in the Den- nis Morgan-Jack Carson Techni- color musical, after the order had gone out from the office of Producer Alex Gottleib to “get the most beautiful girl you can find.”
Cleatus, besides being one of the most beautiful girls in the world, had the edge on most other aspirants, being an Okla- homa-born part Indian.
Bugs Bunny Achieves Spot in ‘Two Guys’
Bugs Bunny, Warner Bros.’ celebrated —carrot-munching rabbit, plays an important role in Warner Bros. new Dennis Morgan-Jack Carson Technicolor starrer, ‘“‘Two Guys From Texas”, opening Friday at the Strand Theatre. Bugs has a special cartoon seguence allotted to himself, with both Morgan and Car- son appearing in animated form. Bugs delivers nicely.
“TWO GUYS FROM TEXAS”
"TWO GUYS FROM TEXAS" with their rodeo girl friends .. . Dennis Morgan,
Jack Carson, Dorothy Malone and Penny Edwards, in Warner Bros.’ new Tech-
nicolor musical featuring the celebrated 'two guys’. Opening next Friday at the Strand Theatre.
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Penny Edwards, Dancing Sensation, In Warner Film
A sensational new dancing star, Penny Edwards, bows in Warner Bros.’ laugh-provoking musical, “Two Guys From Texas’, Dennis Morgan-Jack Carson ‘Technicolor _ starrer, opening next Friday at the Strand Theatre.
She hails from the Broadway musical stage, danced and sang in Cole Porter’s “Let’s Face It”; “Ziegfeld Follies’, the Olsen & Johnson madcap entertainment, “Laffing Room Only’, and other smash musicals. For style and personality, Miss Edwards has been considered by Hollywood insiders to be in the class with Marilyn Miller, June Haver, Lu- cille Bremer and Eleanor Pow- ell.
She was born August 24, 1928, in Jackson Heights, New York, the daughter of Ethel (Reaser) and Charles C. Ed- wards. Her father is in the in- surance business.
Penny started out with a non- professional name, the birth records in the Borough of Queens noting that she was called Millicent. She would have
normally fallen into the Milli- cent rut, and would have been known by her schoolmates as Millie, but she declared verbal warfare on any of her friends so inclined.
Then there was an era when her chums tagged her’ as “Cent.” This, too, brought fire to the eye and it wasn’t long before she coined the name of Penny, And Penny she has re- mained to this day.
Tommy Hyde gave her her first dancing lessons at the age of 6, and Alan Corelli arranged for her first professional ap- pearance. Penny accumulated the stature of a _ successful Conover model, and as such she bathed in fluffy bath soaps, bared her teeth to show she brushes right, tried on nylons, submitted to taste tests of soda pop, and once modelled as a nurse who “would use only one kind of bandage and if she didn’t have it, she’d walk two miles to get it, even if the pa- tient died.” “Two Guys From Texas” is her first feature-role film. She’s someone to watch.
SQUAW GETS HER MAN
"HEAP BIG WELCOME .. ." greets Jack Carson in Warner Bros.’ handsome
Technicolor musical comedy, "Two Guys From Texas", replete with songs and
girls. Dennis Morgan is co-starred in this film opening Friday at the Strand.
Dorothy Malone and Penny Edwards vie for feminine honors opposite the two funsters in this lively musical rodeo.
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